PlayTyme Is Moving Forward

We'd like to give you the 411 on what we've been doing over the months!

At PlayTyme, we're always looking for new ways to bring the kink and fetish communities together. As you might have noticed across our social media pages and spoken about in our previous blog we are relaunching our shop. This comes with the opportunity to look at what else we can improve upon at PlayTyme. So, we dug deep and decided it was time for PlayTyme to “grow up” a little bit and expand our reach for the inclusion of all kinks/fetishes. That’s what led us to redo our branding; we’d like to show you our new logo and mascot today!

Nikki the Fox refreshed with a new look along with the PlayTyme logo.

What do you think? We’ve decided to go for a more mature look to help emphasize that we tailor to a mature audience; while also keeping some playfulness with the paint splatter. The previous iteration of our logo and mascot is still incredibly important pieces to PlayTyme but it’s time for them to rest. This doesn’t mean we’re changing who we serve as we still adore our Pup and ABDL community (with our staff being members). But we thought the other communities deserved just as much recognition.

This brings us to our shop and its relaunch on April 17, 2023! We’ve read your feedback across all platforms and hear you. Having items that you feel more comfortable choosing to wear out in the world is important when making a purchase decision. So we shut down the shop to focus on what we can bring you over this next year to go along with the new logo and mascot. It did lead us to one particular issue; how do you rank something as discreet NSFW versus full-on NSFW?

A graphic showing how we classify the level of NSFW each design has.

This was a problem we needed to have as it helped us create our formula on NSFW levels. As you can see in the graphic above we created separate pockets to help guide us with each creation we bring to you. We use a 5 level system ranging from mimicking mainstream “ironic” items you’d see out and about to full NSFW that can depict sexual acts and nudity. These levels help to give you the choice of how far you want to go when wearing our apparel.

Our embroidery style is shown off on our tees.

As we’ve revealed on our social media pages, make sure you follow them for updates, we have two styles that will launch with the shop on April 17, 2023. The first is our Embroidery Style which will be featured on tees, hats, and patches. It lies in the Level 2 section as most of the items when thought about can tie back to specific kinks and fetishes. The second style we announced is our Toon Style; they’ll be animating their way onto our tees, mugs, pint glasses, and for the first time gaming pads! Our Toon design is Level 3 due to the direct depiction of adults in kink/fetish gear without having sexual implications.

Our six toon characters represent the Drone, Pup, and ABDL communities!

These styles are the start of bringing your favorite kinks and fetishes to you in brand-new ways. In fact, we have another style lined up for the Summer. You’ll have to trust me for now as it’s still in the works, but as soon as we’re ready we’ll share it with you all! So make sure you stay up to date with all things PlayTyme over on our social media channels. And always remember; Be Bold, Be Kinky!

We look forward to seeing you on April 17th.